Ingredient Transparency

African Palm Oil:

Palm Oil enhances skin elasticity, protects skin from harmful UV radiation, boosts circulation, soothes minor burns, slows the look of wrinkles, lightens dark spots and blemishes, and facilitates the regeneration of newer, more supple skin.

Alcohol Denat

Denatured alcohol is ethanol, with additives added to it for industrial purposes. It is commonly used in skin care to ensure formula stability, emulsify ingredients, enhance skin absorption, or to preserve the product. In some cases, alcohol denat is crucial to the performance of the product.

Aloe Vera:

Aloe vera is a common household plant known for its skin healing properties. Using aloe vera on the face can help moisturize skin. Regularly applying a small amount of aloe vera to the face can help treat various skin conditions, including acne, eczema, and sunburns.


Aqua is an universal solvent in cosmetics and can be combined with thick ingredients like oils and butters to form lotions and creams. In skin care, aqua dissolves thicker ingredients and facilitates the making of lighter products that spread evenly and can be rinsed off with water.

Butylene Glycol

Butylene glycol is a conditioning agent. It is an ingredient that add a layer of softness or improved texture to your skin


Carbomers are thickening agents that help control the viscosity and flow of cosmetic products. They also help distribute and suspend insoluble solids into liquid, and prevent the oil and liquid parts of a solution from separating.


Cellulose is an organic compound derived from plant cell walls. Similar to its structural support function in plants, cellulose is used in skincare as a versatile emulsifier to help stabilize solutions with different solubility.

Dead Sea Mud

A natural mud derived from the Dead Sea in Israel. Dead Sea mud can be applied as a compress to skin flares. A lot of research has been done to establish that the high concentrations of salt and other chemical compounds in the mud can be used to treat redness, inflammation and psoriasis effectively.

Deionized Water

Filtered water used in cosmetics. All water used in cosmetic formulations goes through this process to remove components that could interfere with a product's stability and performance.

Enantia Chorantha Bark Extract

Natural bark extract of the African tree called Enantia chlorantha. It has antibacterial properties, regulates the sebaceous glands and prevents the formation of acne. It reduces sebum secretion, minimizes enlarged pores, and effectively cleanses the skin

Ethyl Alcohol:

Ethyl alcohol is a common ingredient in many cosmetics and beauty products. In creams and lotions, it acts as a preservative and helps ensure ingredients do not separate.

Ethylhexyl Glycerin:

Ethylhexylglycerin is a multifunctional active emollient and humectant in skin care, and boosting the anti-microbial performance of other ingredients to protect products from spoilage.

Ferulic Acid

Ferulic acid is a plant-based antioxidant primarily used in anti-aging skin care products.


A popular ingredient most popular use is as a humectant. Humectants are moisturizing ingredients that work by drawing water from the atmosphere to hydrate and soften the skin

Herbal Infusion

A process that uses botanicals (typically dried herbs, flowers or berries) that are volatile and release their active ingredients readily in water, oil, or alcohol. 

Hyaluronic Acid:

Hyaluronic acid (HA) is a naturally occurring glycosaminoglycan found throughout the body’s connective tissue. Glycosaminoglycans are simply long unbranched carbohydrates, or sugars, called polysaccharides.

HA is the main component of what gives your skin structure, and is responsible for that plump and hydrated look.

Geranium Essential Oil:

Because geranium oil is a natural anti-oxidant and anti-inflammatory oil, it actively boosts skin's health and natural glow. By helping skin stay conditioned, and soothing irritated or breakout prone skin, it fights against skin affected by harsh weather conditions or prone to acne.

Glyceryl Stearate:

Glyceryl Stearate is used as a skin conditioning agent – emollient and a surfactant – emulsifying agent in cosmetics and personal care products. Glyceryl Stearate is also used to stabilize a product, decrease water evaporation, make the product freeze-resistant, and keep it from forming surface crusts.

Green Tea Extract:

Green Tea extract is found in products aimed at preventing wrinkles, reducing skin redness, protection from sun damage and acne formulations.

Jojoba Oil:

Is a natural humectant ingredient . This means that it works to attract water to the top layer of the skin, helping to keep the skin hydrated.

Kaolin Clay

Naturally derived clay that is commonly used in skin care products due to its ability to absorb oil and smooth skin. Because kaolin clay is gentler on the skin than other types of clay, you can also use it as an exfoliant


Arginine is a naturally occurring amino acid. It has skin- and hair-caring properties, and helps maintain the skin's moisture and smoothness.

Lemongrass Oil

The Lemongrass essential oil contains anti-inflammatory properties, reducing redness, inflammation, itching, and swelling. As it is rich in antiseptic and astringent properties, one could often find it included in cosmetics meant to achieve soft, toned, and glowing skin.

Manuka Oil

Manuka oil has antibacterial, antifungal and anti-inflammatory properties and assists the skins natural healing process. It helps combat bacteria that causes acne.


Methyl-sulfonyl-methane (MSM) is a rich, natural source of organic sulfur — a mineral that has many applications and benefits in the skincare world. It's often referred to as “Nature's Beauty Mineral,” as it helps maintain and replenish the collagen in your skin.

Oleanolic Acid

Oleanolic Acid 80% is a standardized natural extract from Olea europaea (Olive) leaves, that contains a minimum of 80% oleanolic acid. The extract has antioxidant, antimicrobial and anti-inflammatory properties. It also has anti-aging effects with its ability to inhibit elastase, which helps to support skin elasticity.


Panthenol is a precursor of pantothenic acid (or vitamin B5), a key ingredient in many skincare cosmetics in recent years. Panthenol is a humectant meaning it holds and binds water, and these properties mean that it is ideal when it comes to keeping water in the skin.

Pentylene Glycol:

Pentylene glycol is an ingredient which is found naturally in some plants (such as sugar beets). It is a humectant, meaning it binds well to water, making it a good hydrating agent and solvent to aid penetration of other ingredients.


Phenoxyethanol is an oily, sticky substance with a pleasant odor often compared to roses. Cosmetic products, soaps, and detergents are prone to going bad, just like the food we eat. Phenoxyethanol helps to prevent fungi, bacteria, and yeast from growing in your products.


Phospholipids, the main structural component of all our bodies cell membranes, are integral to skin health. Phospholipids are one of nature's most powerful humectants, meaning they can help lock in moisture, supporting the body's natural hydration process and promoting skin barrier function.

Phytic Acid

Phytic acid is an alpha hydroxy acid (AHA) that is derived from grains, legumes and rice. Unlike most AHAs, it doesn't have specific exfoliation effects, but is used in skincare for its antioxidant effects.

Polyglyceryl-4 Caprate

Polyglyceryl 4 Caprate is a glycerol derivative and is used in cosmetics as an emulsifying agent. It helps other chemicals to penetrate deeper into the skin and reduces the surface tension of cosmetics.

Polysorbate 20:

Polysorbate 20 is a liquid emulsifier that helps water and oil combine. It is ideal for use in room sprays, toners and liquid based products.

Potassium Phosphate:

Potassium phosphate used in skin care products is synthetically produced and primarily used in cosmetics to adjust (buffer) the formula's pH value, keeping it in the acidic range. It is totally safe for all skin types.


Propolis smoothes out wrinkles and has antiaging properties. A huge role is played here by antioxidants such as phenolic compounds and flavonoids which neutralize an unfavorable effect of free radicals on the skin.


Retinol, a form of vitamin A, is an ingredient added to skin creams, lotions and serums. It has anti-aging effects and can help clear acne. Products containing retinol are widely available over-the-counter, and stronger concentrations of retinoids are available by prescription.

Salicylic Acid

Salicylic acid is a “lipid-soluble” ingredient, which means it can effectively penetrate your pores. This makes it especially useful for oily and acne-prone skin (particularly for those with “open comedones,” also known as blackheads) because it helps unclog pores and keep them free of acne-causing debris.

Sodium Hyaluronate:

the salt form of the skin-replenishing ingredient hyaluronic acid. It shares the same benefits as hyaluronic acid, including its remarkable ability to help skin retain a lot of moisture

Stearic Acid:

Stearic acid is an emulsifier, emollient, and lubricant that can soften skin and help to keep products from separating.

Sunflower Seed Oil:

Sunflower seed oil is a non-volatile, non-fragrant plant oil used as an emollient in cosmetics. Sunflower seed oil's 60% (on average) linoleic acid content has the ability to help replenish, strengthen, and soothe skin.

Shea Butter:

Shea butter is a proven moisturizer for your skin. It has soothing and anti-aging properties that may make skin appear smoother and reduce aging.

Tea Tree Oil

Derived naturally from the tea tree leaf, tea tree oil is used topically on the skin for its antiseptic, antibacterial, and anti-inflammatory properties in addressing skin conditions, such as acne


Tocopherol, or alpha-tocopherol is the most biologically active form of vitamin E. It helps retain moisture to keep your skin looking radiant and healthy.

Vegetable Glycerin:

Vegetable Glycerine attracts and locks moisture into the skin, thereby softening, smoothing, and soothing the complexion. Its pH level closely matches that of the skin, which makes it gentle enough to be used by those with sensitive skin

Vitamin C (Sodium Ascorbyl Phosphate)

Sodium Ascorbyl Phosphate is the most stable and natural derivative of vitamin c. It’s a long lasting powerhouse antioxidant. It neutralizes free radicals (caused by UV damage, pollution, etc.) and protects skin from fine lines and premature ageing that they're known for causing.

Vitamin E

Vitamin E has been considered an anti-inflammatory agent in the skin, as several studies have supported its prevention of inflammatory damage after UV exposure. As mentioned above, topical vitamin E can reduce UV-induced skin swelling, skin thickness, erythema, and edema — all signs of skin inflammation.

Witch Hazel

Witch hazel is commonly used as an astringent for skin due to its tannin content. Applied to skin, tannins have a constricting and drying effect. They compress proteins in skin, creating an invisible “film” that can, to a minor degree, temporarily de-grease skin and minimize the look of enlarged pores.

Xantham Gum:

Xanthan gum in skin care is used as a thickening agent, texture enhancer, and to stabilize emulsions, which is a general term for mixtures of unlike substances such as oil and water.